Our mission

Yupido's mission is to provide our clients the needed infrastructure so they can operate with less costs and better time efficiency, with the quality and guarantee that only Yupido can offer.

Our Culture

At Yupido we are challenged to step out of our comfort zone, to think, to do, to fail, to fail better, to do it again and to improve every day. We are challenged to find the best of ourselves and empower those who are around us. It does not matter how good we might be or how high we might be. We always question ourselves, re-imagine ourselves, and reinvent ourselves as many times as we think it’s necessary. We never resign ourselves, we never stop. We do not set ourselves ridiculous goals, we accomplish the tightest deadlines, we achieve amazing results, we stumble and we rise up again.


At Yupido we are always interested to acquire more knowledge and we are always learning. We question a lot and we help to build each other's ideas because we know that we are better together. We take risks, resist the pressure and move quickly when we make mistakes, because we know that failure happens along the way to innovation and breakthrough.


At Yupido we really want to help our clients to go even further, so we like to listen and learn from them. We concern ourselves not only to create solutions that respond to their needs, but in addition, that are capable of surprising them.


Each one of us has the power to build Yupido culture, living and respecting the company’s fundamental principles, as well as, each one of us has the power to destroy it, by breaking those principles that we believe in.


Our culture is in everything we do, when we write an e-mail, when we are working on a project, when we hire someone, when we interact with partners, suppliers and customers, even when we are walking in the hall. Our culture is a reflection of our people. And when the culture is strong we can trust that everyone will do the right thing.



At Yupido we seek to highlight what is best in each person and we challenge each one to find the best of itself. We dedicate a lot of time to our people, we believe on their value and their intentions.


We work hard to ensure that they have access to benefits that reflect their changing needs and desires. Our goal is to empower them with the resources and incentives they need to succeed at work and live a healthy and balanced life.


We recruit people from diverse backgrounds, with different life experiences and distinct points of view. We believe in the value that diversity adds to our company with an inclusive work environment, more ideas and better services.


As part of our people development, we give them the option to engage in various training programs taught at some of the leading educational institutions in the world. We promote the sharing of knowledge, experiences and resources to help each other achieve career goals, and grow both professionally and personally - one's success is a victory for all.


At Yupido there are lots of career opportunities and they are all valorized equally. There are people who will become experts in a specific area, others will choose to expand their skills for different areas. Some have the ambition to become managers and others just want to contribute individually with their job. Because we have many kinds of jobs in different places, there are people who stay in a building, city, country, or travel across borders both in person and virtually.


At Yupido we try harder than anyone to have people happy and motivated to pursue company mission and create great services that will be used by billions of people around the world.

Hugo Oliveira Martins

Pedro Malafaia

Torcato Jorge

João Silva

Cláudia Alves

Pedro Antunes

Filipe Besugo

Manuel Andrade

Constança Garcia

João Vaz

Chief Executive Officer (CEO)

Chief Technology Officer (CTO)

Co-Founder & Chief Marketing Officer (CMO)

Chief Financial Officer (CFO)

Co-Founder & Chief Operating Officer (COO)

Chief Sales Officer (CSO)

Co-Founder & Chief Creative Officer (CCO)

Chief Legal Officer (CLO)

Chief Human Resources Officer (CHRO)

Chief Research Officer (CRO)